Social Media Content Guidelines

Over the years, there has been a dramatic shift in the content that companies publish as marketing material. The advancement in technology with the Internet and social media has played a part in this. However, there is something more to it. There has been a shift in the buyer persona.


Power of Photos for eCommerce Websites

eCommerce websites are a crucial part of eCommerce businesses’ success. If you’re selling products online, it’s pretty easy to measure conversions:  if you get a sale that’s a successful conversion. A lot of things go into designing and implementing a successful eCommerce website, and one of those is quality photography.