One of our recent web design projects has been grabbing some attention.  Rear Window Media is a real-time, digital marketing start-up that utilizes LCD screens in vehicles to run ads while on the roadways.  Simply put they are mobile digital billboards, but RWM has done so much more with it.

A Complete Web Application
Rear Window Media runs their business right from their website.  The back-end is a web application that allows advertisers to manage their ad(s) showing, their ad budget and other campaign details.  This application (screenshot below) is the hub of their client interaction and gives complete control to their advertising clients.

Incredible Tracking
RWM advertisers also get to view detailed maps on just exactly where there ads are showing.  How’s that for tracking?  By integrating Google maps with their web application, an advertiser can see what block in downtown Minneapolis thier ad appeared or what mile market on Interstate 35W.  Real time advertising, real time tracking.

Here is a screenshot of the map tracking report.

Web Design Project Overall
Five completed the front end of the web design and as well for their marketing interface.  This project really shows our ability to handle both the marketing front of a project and the complex web application backend, far past our great CMS features.

This project included:

• Web design
• Search Engine Friendly build
• Custom WordPress blog for RWM news
• Advertiser account & log-in
• Web application management for advertising
• Custom Google maps reporting
• Content management platform (SMC)

If you haven’t yet, visit the site:  http://www.rearwindowmedia.com

We released another great restaurant web design under our Taste Trend offering last week.  Shorewood Bar & Grill in Fridley, Minnesota opened in the fall of 2009 and now has a new website.

The project is fully recapped on the Taste Trend blog.

Five also photographed the restaurant and many menu items for the Shorewood to use on the new website.  Below is a photo of their Pepper Seared Ahi Tuna.

• Visit the website:  http://www.shorewoodgrill.com

Sometimes you have to go bigger, the Ranchline Network web design project is an example of that.  The Ranchline brand has 4 other websites on our web platform and I have worked with them for years, including on their logo design.

Ranchline Network is a national real estate listing website, focusing on high-end land and ranches for sale. The website features hundreds of listings from brokers and agents all across the US and even Internationally.

Ranchline was founded by real estate broker Paul Taylor III who has achieved incredible success in the industry.  Paul and the Ranchline team saw a great opportunity to bring their marketing and Internet success to others in the Real Estate industry as a tool for them to market their properties and homes for sale as well.

Ranchline Network – A Better Website
At the core of the Ranchline Network website is a focus on making real estate research easy for the consumer.  The website offers the ability for a user to create an account to save properties and searches.  The layout is clean and offers clear navigation in multiple formats for any user to find their desired property.  These include:

• Type Navigation like Ranches For Sale, Land For Sale & Waterfront For Sale
• By State Navigation like Montana For Sale, New Mexico For Sale, Texas For Sale
• Search filters for land type, location, price range, listing ID# or keyword
• Visual map search with listing population numbers by state (see below)

In moving through the real estate listings users are presented with both strong visuals, clear navigation and over property details. Once into an exact listing the page consists of a variety of images, content, details, maps and more.

Content Management System To The Extreme
Our web platform is extremely flexible, scalable and capable of some great custom features. This project offered us the chance to program some great features for the updating and adding of listings.  The back-end offers a great feature and tool set including:

• Online creation of client accounts
• Online payment of one-time advertising & membership fees
• Uploading of listings, data, photos, video and more
• Listing statistics for agents to view stats on searches, impressions, views, clicks & contacts
• XML feed capabilities to automate listing population & updating process

Overall Website Project Details
The Ranchline Network project was a very expansive project and the client is not engaged in online marketing strategies with Five as well.  As an overview, the web design project involved:

• Custom web design
• Content management system integration
• User accounts and agent accounts
• E-commerce & merchant account
• Multiple search & filter features
• Banner ad network
• Photo gallery features
• Google maps
• Various XML data feeds
• Search engine optimization
• Pay per click marketing
• Web analytics

Check it all out for yourself, we’re proud to work with Ranchline as part of their team and business success.

Visit the website: http://www.ranchlinenetwork.com

One of our latest web design projects was 100% donated by the Five Technology staff to a local non-profit in Wright County.

The Community Health Foundation of Wright County was in need of a better web design and platform to communicate their projects and causes, events and how to get involved.

In addition to the redesign of the website, it now runs on a content management system allowing the CHF to easily update and grow their web presence themselves.  The ability to add information and photos from their events and projects gives the CHF stronger communication with the communities they serve.

Five Technology is happy to launch this new website, not only powered by great web technology, but a giving employee spirit.  Five has donated over $15,000 in projects the last 2 years to local non-profits including causes supporting breast cancer patients and local food shelves.

• New Community Health Foundation Website:  http://www.chfwc.org

The web design is now dry and it’s time to announce the release of the new Concrete Treatments website.  Concrete Treatments, Inc. is a Minnesota company specializing in polished, terrazzo and decorative concrete floors.

CTI does some amazing things with concrete floors for both commercial and residential clients.  From large retail to a modern kitchen, they can handle your concrete flooring needs.  The client hired Five to improve the visual impact of their website as well as its search engine visibility. They will even be dropping some solid knowledge on their concrete blog in the future.

This web design project involved:

• Custom web design
• Built on the SMC for content management
• Project photo gallery
• Custom blog design
• Search engine optimization
• Content structure

Both the client and Five are excited to release this new web design.  If this design and coding work has “floored” you, maybe it’s time you holler at our Minnesota Web Design firm to go to work for you.