On visiting ESPN.com the other night the main homepage ad caught my eye more than normal. How couldn’t it? The rich media ad for the iPod Touch made the ESPN website explode. As a recent Washington Post article pointed out, online advertisers are hoping that bigger and bolder ads can save display and banner advertising . There was no doubt I couldn’t miss the Apple ad as the iPod Touch device jumped out of the ad frame and exploded the ...
Read MoreLast week we launched the Blackwater Coffee Company & Cafe website. While the web design project was small in size on the surface, but its part of a very big service we are rolling out. The Blackwater web project included the following: Custom design elements over an existing CSS layout Full CMS back-end for updating of all website content Easy to use menu admin that allows for creating unlimited menus, categories, sub-categories, item ...
Read MoreIt feels like a major accomplishment and it was. Five Technology finally has print material! Thanks to some great collaboration with @shelleyp (Thank you Shelley!), the Five Tech brochure is alive. It’s no easy task for a web design and online marketing crew to move our services and offering to a traditional media format. We decided to embrace the perception of web geeks and show that we have some great personality with the cover. We truly ...
Read MoreI came across a great example of online marketing and offline marketing working together over the weekend. We often see traditional marketing driving people to the web, but I found something different going on. I found online marketing elements being put to use offline. I’m old school on Sunday mornings and almost always head out to buy the Sunday paper ( Star Tribune ) to read while having breakfast. As a gadget and tech guy, I usually look forward ...
Read MoreIf you could only visit one website for the rest of the year, or just use one website the rest of your life, what website would it be? This interesting question came from my wife this weekend as she exclaimed her love for AllRecipes.com . She commented that if she could only visit one website, it would be AllRecipes.com for all of the cooking ideas she gets from it. This question really got me thinking about the value a website can have. That value is ...
Read MoreLet’s face it, you don’t dare build a website for your business without a content management system at the core of it these days. With many choices out there, what flavor is right for you to manage your website? We obviously like the features and benefits of our CMS , the Site Management Console , so we thought we’d give you 5 good reasons to work with our web platform. ONE: User Friendly Interface – The SMC interface ...
Read MoreOver 1,000 people walked through the doors and 65 local businesses took part in the Buffalo, MN Community & Business Expo on February 7,th 2009. Five Tech showed off our web design work and talked with expo attendees about our capabilities and offering. Below is a photo of me (Aaron Weiche) manning our booth. The expo is put on by the Buffalo Chamber of Commerce , a client of Five’s. It was a good time, a great way to brand ourselves ...
Read MoreLocal search & web design gurus Pat Sexton and David Mihm delivered simplicity and value in the launch of their new small business tool GetListed.Org . The website allows a business or their marketing partner to verify their main local search listings in Google, Yahoo, Best of the Web (BOTW) and MSN Live in one easy step. Just type in your business name and zip code to get your local search listing report . The press release for the ...
Read MoreI came across a blog post recently that stated web analytics should be called business analytics (sorry I forgot where!) and I couldn’t agree more. Yes, the tool is producing statistical information from your website, but it truly is providing stats, behaviors, strengths and weaknesses of your business. I’m still amazed at the number of conversations where a business is asking for help in improving search engine rankings, but has no idea if ...
Read MoreOur latest web design project to be released is for commercial HVAC and mechanical contractor Corporate Mechanical of Minnesota. Serving the heating, cooling and mechanical needs of the Minneapolis area, Corporate Mechanical asked Five to heat up their web presence with a cool new web design and improvements to other areas online. For the project we took up the creative task of a new web design and flash element to the home page. Corporate’s ...
Read MoreWe believe your technology should adapt to fit your business process, not your business process adapt to fit technology.
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